Panasonic TH-50VX100W Premiere Plasma Full HD Plasma TV

• Reproduces the blackest blacks possible with the world's highest contrast ratio of 60,000:1
• Expanded wide colour gamut - 120%
• Scalar pass-through function
• 16 adjustment menus including 6 gamma curve options, white balance and advanced memory function
• Maximum 18-bit digital signal with ISF mode

Leave no detail overshadowed

For plasmas, the recent focus has been on the level of black performance. The new Panasonic 65" Premiere Plasma takes it a step further: to the level of black detail. Because it's not just about absolute black - it's about the detail visible in the darkest shades - and no plasma reveals dark details better than the new Premiere Plasma.

But that's just the beginning

Leave no colour underappreciated.

The 1080p Premiere Plasma panel features an expanded colour range that covers 120% of the HDTV colour standard, and a rated 60,000:1 contrast ratio with an industry-leading gradation level of 7,160 steps. Add to that Panasonic's world-leading 18-bit digital signal processing and you've got an image unmatched by any other plasma display on the market.

Features & Benefits

High contrast for blacker blacks Images are rendered with tight, crisp blacks and a feeling of depth that virtually draws you into the picture. Details are clearly depicted even in dark image areas. The Premiere Plasma panel's high 60,000:1 contrast brings a truly lifelike level of transparency to each and every image. Smoother gradation A full 7,160* steps of gradation naturally portray the textures of even highly detailed materials and the subtle colours of nature. Lifelike expression of every image, dark or bright, almost makes you feel like you're part of the scene.

Colours faithful to the original The Premiere Plasma panel boasts true cinema picture quality. Featuring newly developed process technology and an innovative optical filter, this remarkable panel covers 120% of the HDTV colour standard with rich, vivid colouring Process images with the Internal Scaler Bypass Function With this advanced function, you can process images exactly the way you want them. It lets you convert the image with your existing scaler instead of using the display's built-in scaler.

Features & Benefits

New Real Black Drive System

Delivering Stunning 4000:1 Dark-Area Contrast*

By reducing the pre-discharge emission when reproducing black, the New Real Black Drive System provides deeper, richer blacks and a stunning 4000:1 contrast*. The result is dramatically enhanced image clarity and realism.

_{* For the SD models.}

Deep Black Filter

Delivers even Higher Bright-Area Contrast

The front protective glass of the plasma display panel incorporates a Deep Black Filter that suppresses light transmittance and slashes the amount of external light reflected. This helps our display achieve the industry's highest level of contrast when viewed in bright surroundings.

New Super Real Gamma System

Delivers 1,536 Shades of Gradation in Dark Scenes

In scenes with low brightness levels, the New Super Real Gamma System reproduces gradation in steps equivalent to North America:2,048 (Europe and Asia:1,536) shades. In other words, this original, non-linear signal processing system provides superior performance at the brightness levels where the human eye sees best. As a result, it adds subtle nuances to darker scenes and gives images greater depth.

New MACH Panel with Bounded Cell Structure

Delivers 10% Brighter Images

The New MACH (Multi-facet Asymmetrical Configuration Hyper-pixel) Panel features a bounded cell structure in which wall-like ribs are used to wrap each individual cell. By increasing the area in which the phosphor can be applied, this dramatically improves both light-emitting efficiency and intensity. Furthermore, improvements to the drive circuit and plasma gas inside the panel have enabled Panasonic to boost peak brightness while actually lowering power consumption. The new panel structure boasts a long Panel life of 60,000 hours*.

_{* The time until panel brightness is reduced to half its initial level. The service life given above is intended as a guideline when displaying standard moving images. However, this time varies depending on the content of the images displayed and the usage environment.}

High-Precision MPD Noise Reduction

Cleaner Moving Images

This newly developed technology dramatically reduces MPD (Motion Picture Disturbance) noise to deliver crisp, clean moving images.

3D Colour Management System

Vibrant Colours and Natural Skin Tones

3D Colour Management System is a new correction process that works in a three-dimensional colour matrix (hue, saturation, and brightness) rather than the conventional two-dimensional colour difference plane. By correcting hue and brightness independently and providing finer control, this process delivers vibrant colours and natural skin tones. 
 
Active I/P Conversion

Better Vertical Resolution

The Active I/P (Interlace/Progressive) Conversion system detects slow movements more precisely by increasing the range for detecting moving-picture and still-picture pixels. This reduces the I/P conversion noise that often occurs when reproducing tiny movements, to produce crisper images and help raise the vertical resolution in interlaced images.

Dual Picture Mode

Two Different Images on One Screen

You can simultaneously display images from any two different kinds of AV sources connected. Or, adding one of the optional terminal boards lets you display images from two of the same type of image source, such as two PCs or two DVD players. This function lets you take full advantage of the plasma display's large screen.

Digital Zoom

Up to 4x Enlargement of Image Zones

This function lets you enlarge a portion of an image by up to four times normal size and display it on the full screen. Use this function to give your presentations greater impact.

Multi-Screen Applications

Huge Display Equivalent to 260-inches

Panasonic's built-in image-enlarging function makes it easier to set up multi-screen displays featuring four (2 x 2), nine (3 x 3), or sixteen (4 x 4) units. For example, with sixteen 65-inch displays you can configure a huge display equivalent to 260 inches by simply connecting ordinary cables.

Enhanced Screen Saver Functions

A variety of screen saver functions help minimize the risk of uneven phosphor aging. You can also use the timer to set the screen saver operating cycles, operating time, and start and stop times. This lets you make settings that match your application.

• Screen Reversal: Displays images with the black and white reversed. Good for text displays.
• Side Panel Adjustment: Brightens the black bands on the sides of the screen when displaying images in the 4:3 format.
• White Bar Scroll: White bars move across the screen from left to right at regular intervals. Good for ordinary still-image displays.
• Wobbling: Shifts the image's position by several pixels at fixed time intervals.
• Peak Limit Mode: Lowers the peak brightness level (image contrast) by 30%.

Energy-Saving Functions

A broad range of environment-friendly functions help minimise energy consumption.

• DPMS (Display Power Management Signaling)
  Power is automatically turned on or off in response to a sync signal from the PC connected to the built-in PC input terminal.
• Auto Power Off
  When you're using a device connected to the multi-function slots, the display panel goes into standby mode after about 10 minutes if no sync signal is received.
• Power Save Mode
  Reduces the display's brightness.
• Standby Power Save Mode
  Reduces power consumption when on standby. (Start-up may take a few moments once the display is in this mode.)

Front Button Control

The five buttons on the front bezel give you instant access to all major functions via an easy-to-read on-screen menu display.

Fan-Less Quiet Operation

Our "silence engineering" has eliminated the need for a fan - and fan noise - giving you the kind of quiet operation that makes for a more pleasant viewing experience.
(TH-65PHD7 and TH-50PHD7 feature a noise-suppressing silence design.)

Vertical Mounting

Panasonic plasma display can be positioned vertically to display portrait images and can serve as an effective storefront electronic signboard.

Optional Fan Kit for Vertical Mounting Applications
TY-UPK50HV7 (for TH-50PHD7)
TY-UPK42HV7 (for TH-42PHD7)